Lorelei Laird

Lorelei Laird is a Research Director at MMR Strategy Group. She is an experienced writer with deep expertise in U.S. law, formed over nearly two decades as a legal journalist. She brings those skills to work on research projects in intellectual property matters including likelihood of confusion, false advertising, materiality, and more. She also oversees marketing for MMR.

Prior to joining MMR, Lorelei spent 18 years as a journalist for publications including the American Bar Association, the Los Angeles Daily Journal, Slate, Above the Law, LegalZoom, and others. She has covered practice areas including intellectual property, immigration, and the business of law. She also has extensive experience preparing legal marketing materials like blog posts, websites, and ebooks, particularly for direct-to-consumer attorneys who practice personal injury and family law.

Lorelei earned her B.A. in Professional Writing from Carnegie Mellon University.