Overview: A case pitting shoe company Vans against an artists’ collective shows how the Supreme Court’s recent Jack Daniels decision, regarding First Amendment and parody, will be used in deciding trademark disputes. Shoe Showdown In...
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FTC Issues New Guidance on Influencer Marketing
Overview: The Federal Trade Commission has issued new guidance on influencer marketing. When influencer marketing is part of your advertising strategy, be sure that your disclosures are proper. Influencer Marketing Strategy and Advertising Claim Substantiation ...
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Emoji Update: NARB Clarifies How to Properly Substantiate Emojis, or Where You Should
Overview: The board of the Better Business Bureau that hears appeals from the NAD, NARB, clarifies guidance for advertisers on emoji use. A Thirst for Advertising Claim Substantiation Coca-Cola reformulated Powerade, a fitness drink including...
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Man vs Machine Learning: IP Regulatory Battles Rage On
Overview The intellectual property regulation community has been buzzing about how to deal with artificial intelligence and content produced by generative AI. Where might we see consumer survey research be used? AI and IP...
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The Grey Golden Goose: Dad Shoes and Trademark Infringement
Overview New Balance filed a complaint alleging trademark infringement and dilution of its trade dress by Golden Goose. Did Golden Goose make a grab at the “Dad” shoe that is New Balance’s “Golden Goose?” How...
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