Negative Option Features Under Scrutiny by FTC and DOJ helps define consumer complaints on MyLife.com. MyLife.com compiles all your information into a succinct report. MyLife.com offers free background “searches,” but advertises its subscription service by…
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Fashion, Finance, and the First Amendment: Trademark Infringement in the Metaverse
NFTs, or non-fungible tokens, are a little like digital trading cards. Purchasers get exclusive rights to a digital file, backed by the same blockchain technology that underlies digital currencies like Bitcoin. They can be recreated,…
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Survey of Recent Origins Food Fight
Olé Mexican Foods founder Veronica Moreno has produced “Authentic Mexican Tortillas since 1988” in Georgia. The packaging of the tortillas uses a Mexican flag and touts authentic Mexican ingredients, and the package says that the…
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When a Litigation Survey Lacks a Control, A Case Is Anything But Vanilla
Lisa Vizcarra brought a proposed class-action suit in the U.S. District Court for Northern California against Unilever United States Inc. over its “natural vanilla” claim for Breyers Natural Vanilla Ice Cream. Unilever submitted a motion…
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Conducting In-Person Surveys Again, Despite COVID-19
As stay-at-home orders are being lifted in many parts of the country, marketing research facilities are reopening, making it possible to conduct in-person survey research again.