Overview: Is the Wirkin infringing on the Birkin? How might consumer surveys be used if a dispute arose? Birkin vs. Wirkin The Birkin Bag is an iconic luxury handbag and signature fashion piece for the...
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Flawed Control Sends Survey Up in Smoke
Overview: MMR Strategy Group survey expert Dr. Justin Anderson testifies in rebuttal to surveys submitted to the Trademark Trial and Appeal Board in a matter related to smoking products. Did a bad control send the...
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Expert Spotlight: Dr. Justin Anderson
Q: Early in your career, you served as an officer in the U.S. Air Force. That must have been very different from being a survey expert. A: Actually, there are a lot of parallels. First,...
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Trademark Dispute: Vintage Style is Classic Infringement
Overview: Pennsylvania State University sued clothing manufacturer Vintage Brand for using vintage sports team logos that the company did not license from the university. Is Vintage Brand committing good old-fashioned infringement? Merch Madness Vintage Brand...
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Starbuds Truck Will Not Be Blazing a New Trail After Trademark Infringement Lawsuit
Overview: Cannabis marketers often employ pot parodies to promote their products, but in what instances are these ploys trademark infringement? When Starbucks took on Starbuds in Manhattan, could likelihood of confusion consumer surveys have been...
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