puffery claims

Saturday Night Hair Raising Claims: More Than Puffery

August 5, 2022 by mmrstrategygro

The NAD recently ruled in favor of Dyson, the manufacturer of the Supersonic hair dryer, in an advertising claims dispute regarding the claim that SharkNinja’s HyperAir hair dryer produces “Saturday night hair” every day of...
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Puffery Claims Brewing at Starbucks

June 1, 2022 by mmrstrategygro

“The best coffee for the best you”—is that puffery? A subtle reminder to remember to drink your coffee, calling to mind your morning disposition without caffeine? Well, the U.S. Court of Appeals for the Second...
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