Overview: Fashion house Coach files trademark infringement action against direct-to-consumer brand Quince. Might consumer survey evidence give one brand an edge? It’s in the bag. Cutting Middleman Cuts Costs Coach is a luxury brand owned…
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Lady Gaga Announces Tour; Trademark Infringement Mayhem Ensues
Overview: Lost International LLC v. Germanotta (aka Lady Gaga) shows the intersections of music, merchandising, fashion branding, and intellectual property protections. How might consumer surveys be used to quell IP mayhem? Where Fashion Branding Meets…
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Apple Fails to Properly Update Consumers on AI Intelligence Features, Rules NAD
Overview: NAD rules that Apple must discontinue or modify claims regarding its advertising claims for the new Apple Intelligence features. How could a litigation survey have helped? Consumer Surveys and Clear Disclosures: Lessons from the…
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Are You Ready for Some Advertising Law? Asks Homes.com in Super Bowl Sunday Ad
Overview: Advertising law and claim substantiation take center stage in a Super Bowl ad. How did “best” claims get airtime in one of the most-watched championships on earth? Super Bowl Sunday Homes.com, owned by the…
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Revolving Door of Influencer Disclosures and New NAD Recommendations
Overview: NAD recommends that Revolve influencers Georgia Hassarati and Alyssa Nicole Nelson materially disclose their relationships with the clothing seller. When disclosures are in question, surveys are always in style. Influencer Disclosures Disputes Influencer marketing…
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