Dunkin’ Donuts and Beyond Meat are being sued for trademark infringement over their slogan for their plant-based breakfast sandwich. “Great Taste, Plant-Based” is a catchy slogan, and rapper Snoop Dogg delivered the phrase at issue…
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Puffery Claims Brewing at Starbucks
“The best coffee for the best you”—is that puffery? A subtle reminder to remember to drink your coffee, calling to mind your morning disposition without caffeine? Well, the U.S. Court of Appeals for the Second…
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Claims Substantiation Survey Baby Wipes: Clean Competition?
Rash claims clash as the NAD rejects a claims substantiation survey by a baby wipe manufacturer. Competitor Kimberly-Corp takes a swipe at WaterWipes and wins. Claims at Issue WaterWipes is a baby wipe company whose…
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Measuring Consumer Perception and Behavior and False Advertisement in Charitable Giving
On Black Friday 2021, one of the most popular shopping days of the year, Patagonia matched its sales with donations to organizations fighting climate change, resulting in a donation of $10 million to grassroots organizations…
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NEW RULING! Negative Option Features Come Under Scrutiny by FTC and DOJ
Negative Option Features Under Scrutiny by FTC and DOJ helps define consumer complaints on MyLife.com. MyLife.com compiles all your information into a succinct report. MyLife.com offers free background “searches,” but advertises its subscription service by…
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