Overview: Is the Wirkin infringing on the Birkin? How might consumer surveys be used if a dispute arose? Birkin vs. Wirkin The Birkin Bag is an iconic luxury handbag and signature fashion piece for the...
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Evolve Biosystems and Abbott Laboratory
Overview MMR Strategy Group’s Justin Anderson provided a rebuttal to a survey measuring patent infringement and consumer associations in a false and deceptive advertising case involving competing infant probiotics. Case Facts: Evolve Biosystems, Inc. and...
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Trademark Dispute: Vintage Style is Classic Infringement
Overview: Pennsylvania State University sued clothing manufacturer Vintage Brand for using vintage sports team logos that the company did not license from the university. Is Vintage Brand committing good old-fashioned infringement? Merch Madness Vintage Brand...
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Starbuds Truck Will Not Be Blazing a New Trail After Trademark Infringement Lawsuit
Overview: Cannabis marketers often employ pot parodies to promote their products, but in what instances are these ploys trademark infringement? When Starbucks took on Starbuds in Manhattan, could likelihood of confusion consumer surveys have been...
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Trademarks and Halloween Costumes
Overview: When designing and manufacturing Halloween costumes, are some brands dressing up trademarks to the point of infringement? The Big Business of Dressing Up Spirit Halloween, the largest Halloween-only store in the world, makes over...
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